Brand > TacoBell
Project: Creating a graphic tee for Tacobell Creator Kit (Gamers Kit)
(Dec- 2024)
The shirt design for Taco Bell's (Gamers Kit) 2024 was intended to be playful, fun, and visually engaging, allowing for a break from the usual brand guidelines. The concept embraces a bold, dynamic look, with the oversized "TACO BELL" typography in a vibrant purple, designed to be eye-catching and convey energy.
The puff imprint and orange hue imprint on the shirt design are symbolic elements that represent Taco Bell's spicy food offerings.